Tanabata gold jewelry, cosmetics gift become favorite couples

Tanabata gold jewelry, cosmetics gift become favorite couples
August 26 is the Tanabata Festival, the reporter learned yesterday from the business, despite the Tanabata few days ago, the situation is not Bridesmaid jewelry ideal, but the Tanabata day, or there is a clear increase in sales, so that merchants relieved.

It is reported that the first to August 26 Tanabata day, year on year sales growth of 54%. Jewelry, Bridal jewelry accessories, watches sales of commodities in the Tanabata Festival sells jewelry sales of 510,000, breaking the recent sales of a new high.

Tanabata day, the North, Ms. shopping mall to buy gifts for men, girls, hand holding flowers and her boyfriend shopping scene can be seen everywhere, cosmetics and jewelry merchandising innovation high. One of them arrived in Hong Kong Jewelry Brand 4 pm the same day, sales had already breaking 300,000, and the usual single-brand store on sale at 20 million. Tanabata day, the East to buy sales and more than doubled compared to last year, gold jewelry sales hit record highs, shoes, underwear and other category growth rate as well.

But merchants said that despite the Tanabata sales better than expected, and the major festivals in comparison, passenger and price is not high: the majority of gold Prom jewelry products in the between 2000-3000 yuan. There are businessmen, said the West with the February 14 Valentine's Day compared to Tanabata sales of approximately 77% of the Western Valentine's Day.