Jewelry consumer market

Traditional dragon and phoenix bracelet is actually used by cartoon characters, popular children's favorite "The Joy Yang Yang and the Wolf" also has a corresponding set of jewelry design products ... ... This year's jewelry show, jewelry companies have focused their attention on consumer the "new force": to create a more fashionable jewelry products; In addition, Shenzhen jewelry companies target younger consumer layer "90 after" studying the experience of Headbands wholesale Disney's Hot cartoon jewelry to launch Chinese version of animated cartoon jewelry.

Has always been a "gold" well-known Hong Kong Gold Jewelery Jewelry Show at the current "big fade." Xu Chuan-shun, vice chairman disclosed that in recent years, wedding jewelry are the main consumer group "80 after" young people, younger people tend to marry and diamond rings, care about the brand, style. This year they and Europe's largest diamond supplier "Euro Star" reached a strategic alliance.

Frankly a lot of jewelry businesses, the domestic jewelry consumption market in the concept of fundamental changes have taken place in a new generation of consumer group demand for jewelry and do not care how expensive and more in order to emphasize their character to decorate themselves, the pursuit of novelty, ingenious; and as they grew older, high-end jewelry will also shift the consumer market, providing a strong market driver.

Taking into account the huge potential consumer market, the new generation, industry enterprises have engaged in innovation and change in thinking, such as Shenzhen g'man jewelry koi launched the Bridesmaid jewelry company's first precious metal jewelry new varieties of color - color palladium. It has the advantage of color is very brilliant, "the consumer the impression that the color of precious metal jewelry is mainly white and yellow, color palladium there are blue, green, black and other colors." G'man Jun-Hua Huang, Director of Marketing told reporters.

The face of new generation of consumer groups, the traditional gold jewelry jewelry manufacturers will pursue all possible means to fashion: for example, 100 Thai jewelry series, "Four Generations Living Together" jewelry, grandfather, grandmother leaning on the "Dragon and Phoenix" pattern of gold walking stick using the traditional style, son, daughter to wear the "Dragon and Phoenix" pattern of gold pay attention to extravagance, grandson, granddaughter to use the post-modern "Dragon and Phoenix" pattern, re-grandchildren use the "Dragon Bridal jewelry and Phoenix" pattern used in is actually cartoon characters!

Shenzhen Fu-chi is to obtain a more cartoon, "Pleasant Goat and Big Big Wolf" in jewelry production and operation of the exclusive right to develop the appropriate jewelry products.

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